Name Card Design: A Snapshot of your Brand!

If you are considering your business card just a way to represent your name and designation to others, you need to review it once again. This tiny size card is the snapshot of your brand which conveys many said as well as unsaid things to clients. It is the representation of your personality, the tiniest but most effective advertisement of your business and conveying most important information to the clients about you and your company. What else is the parameter to calculate the potential of this tiny name card?

There are many business owners who argue about investing good amount in name card design. They say it is only a part of promotion and should be given equal emphasis as given on others. But they forget that this is first and foremost thing which needed to be presented to the clients during the first meeting. If you create a good and impressive card, then it is likely to leave same impression on clients too. In a survey conducted by a company of logo designer in singapore, it got revealed that people tend to keep impressive looking business cards which has some newness with them rather than throwing them away, if they find it impressive. And it starts a long business relationship between those who is keeping the card and those to whom the card actually belongs to.

A perfect business card is one which has relevant and right information about the business owner and company, which is also good to look. Here is discussed few features of perfect looking business cards which is becoming the preference of people these days.

Keep it Clean- Don’t mess with things. It is not necessary to put all the information on the card but save it for other usage too. Create a clean design with readable texts. A card which does not look clear is less preferable among people and it often gets ignored. If experts from namecard design in singapore are to be believed, one should choose the company’s logo as the basis of their business card design. They say it helps in relating company’s logo with brand name and increase its visibility.

Keep it Simple- Coming up with a design which is hard to comprehend is often ignored by people. No one has extra time to devote to comprehending something which is not of much use initially. May be, the company is important to note down but initially it won’t make any good impact upon clients. If people are not bothering to look at the business card, chances are less that they will notice business and remember it for longer time.

Keep it Unique- Copying things won’t bring any goodness. People always look for innovative and creative ways employed in name card designing. Give people a reason to remember your business and they could easily recall it when required. 

Keeping these things in mind, one can come up with things that are sure to give lasting impact on client’s mind.